Daiso x Toy Story 5: What the Reels Don't Tell You About Prices

Toy Story 5 is about to hit theaters, and Korea's ubiquitous discount chain Daiso has partnered with Disney on a full merch line to match — the kind of haul you've probably seen in a 10-second reel without ever finding out what it actually costs or where to get it. If you're planning a Korea trip around the movie's release, here's what's real, what it costs, and where to find it (hint: Daiso, not a Disney Store markup).

1. Semi-transparent Passport Case (2-pack) — ₩1,000 (about $0.70)

Photo: Daiso Mall official product page

A two-pack that includes a passport sleeve and a card pocket, sized 9.5×13.5cm. It's part of Daiso's travel-goods line, and the ₩1,000 price (about 70 US cents) is genuinely what surprised Korean shoppers enough to make headlines — for comparison, an official Disney Store passport holder typically runs well over 10x that.

2. Toy Story Mini Mug Keyring (Mr. Potato Head / Forky) — ₩1,000 each

Image: AI-recreated from a real product photo

A felt-textured mini mug shaped like a keyring, with the character's face stitched onto the front — an angry-looking Mr. Potato Head and a smiling Forky. Both are already showing as temporarily sold out online, so store stock is a safer bet if you're chasing these in person.

The rest of the Toy Story collab lineup

Daiso rolled this out in two waves: a first batch in June 2026 (travel goods like the passport case, a clothing pouch, a Japanese-yen coin purse, plus character goods like acrylic keyrings, an auto umbrella, and socks — about 40 items), followed by a second wave in July adding roughly 20 more items — miniature shoe keyrings, squishy keyrings, drawstring pouches, and random acrylic stands. Through July 31, spending ₩30,000 (about $21) or more on the Disney collab items — in-store or on Daiso Mall — enters you into a raffle for a one-month Disney+ subscription and a Toy Story 5 movie ticket. Note the raffle is likely tied to a Korean Daiso membership/receipt system, so it may not be practically claimable if you're not shopping with a Korean account.

Tips if you're actually shopping in Korea

• Daiso's collab and seasonal-limited items sell out fast — if you see it on the shelf, grab it, don't wait.
• The Daiso Mall app lets you search by product name to check stock at specific stores near you.
• Daiso stores are everywhere in Seoul (multiple locations in Myeongdong and Hongdae alone) — no need to hunt down one specific "flagship" location for this collab.

Sources: Etnews ("Daiso launches second wave of Disney-collab Toy Story goods"), Edaily ("Daiso x Toy Story theme products launch"), Segye Ilbo ("'Why is this ₩1,000?'... Daiso adds 20+ more Toy Story goods"), Daiso Mall official product page. (Info current as of June–July 2026; check the Daiso Mall app for current stock and pricing before visiting.)